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About Us

Bright Mountain’s integrated marketing services platform ensures that your strategy is built upon reliable, accurate audience data that stays intact from targeting through activation, measurement and optimization. This unparallelled level of data fidelity drives continuous audience connection and ensures your campaign hits the mark every time.

Our Companies

With proprietary insights from Big Village, full-service creative and media execution through Deep Focus, and targeted media delivery from BrightStream, Bright Mountain offers a new approach to data-driven campaigns. Ours is a straightforward end-to-end solution that’s purpose-built for the complexities of modern marketing.

But technology doesn’t deliver results on its own. Bright Mountain’s real strength is the people who bring strategic focus, creative perspective, and deep industry expertise to your campaigns. We move you from signals to strategy, from segments to storytelling while ensuring clarity, consistency, and responsiveness you can count on.

  • Big Village

    Go beyond market research. Connect audience insights directly to activation, and grow through better targeting, smarter strategy, and faster execution — all while preserving data fidelity.

  • BrightStream

    Engage curated audiences at scale. BrightStream’s proprietary SSP technology lets brands leverage Big Village insights to reach exactly who they intend, while empowering publishers to unlock smarter, more efficient monetization.

  • Deep focus

    Align strategy, content, media, and measurement. See the full picture with award-winning creative that’s informed by data and designed for your audience.

  • Leadership

    • Matt Drinkwater

      Chief Executive Officer
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    • Andy Davidson

      Chief Data Officer
      andy davidson headshot
    • Scott Brewitt

      VP, Sales and Partnerships
    • Desi Duncker

      VP, Finance
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    • Ari Olgun

      Chief Financial Officer

    We didn't build a platform. We fixed something thats been broken for decades.

    The people who write the brief, plan the media, or measure results are hardly the same people who hold a deep understanding of the audience. At every boundary and touchpoint, audience data gets lost. Ultimately, that erodes results. When every party is responsible for their piece, no one bothers to make sure the chain stays intact. 

    Bright Mountain does. We’re a technology company that bridges the gap between audience insights, marketing strategy, and media. Our platform equips brands and agencies with always-on audience data and orchestration features that transform those insights into strategy and media tactics — quickly, cost-effectively, and without data loss.

    100% Agnostic

    Most vertically integrated companies profit from locking you into their stack. We don’t need to. Plug in your existing DSP, audience data, or tools — or use ours. The data speaks for itself.

    What you get.

    Human Data Infrastructure

    100,000 verified real people — receipt-validated and regularly refreshed. This provides the ground truth behind every synthetic output and activation decision.

    Proprietary AI
    — Built In

    Native AI powering synthetic personas, digital twins, and predictive modeling. It’s not licensed or bolted on: It compounds with every decision made on the platform.

    Synthetic + Real-Human, Combined

    Synthetic data for rapid direction; real-human validation for final calls. You get faster answers and a lower cost per decision, all backed by 90 years of research rigor.

    Agnostic Architecture

    Plug in your existing DSP, audience data, or tools — or use ours. This technology was built to serve the decision, not protect a margin.

    Founded in 1938. Still the Standard.

    Big Village began as Opinion Research Corporation in 1938, founded to understand public opinion before anyone had built an industry around it. The first surveys. The first panels. The first frameworks for knowing what people actually think, as opposed to what they say they think.

    Every AI model on the platform is trained against that foundation. Every synthetic output is validated against real human data collected to those standards. The models are new; the rigor is not.

    You can build an AI model in a weekend. You cannot build ninety years of knowing when to trust it. 

    Proof, Not Pilots

    Named a Top Integrated Marketing Services Platform for 2025 by Martech Outlook

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    When a leading car rental brand ran the verified audience untouched into activation, it broke its all-time single-day reservation record — five times in one campaign.
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    When Aruba Tourism activated against the same audience built in research, high-value visitation increased 31% within a single planning cycle.
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    When PetVet Care Centers stopped rebuilding their audience at the media buy, same-store sales grew 9%.

    Trusted by brands and agencies across every category

    Data and distribution partners include:

    Leadership

    • Matt Drinkwater

      Chief Executive Officer
    • Andy Davidson

      Chief Data Officer
    • Scott Brewitt

      VP, Sales and Partnerships
    • Desi Duncker

      VP, Finance
    • Ari Olgun

      Chief Financial Officer
    • Matt Steinwald

      EVP, Marketing and Strategy
    • Vinay Belani

      SVP, Product
    • Kyle Krueger

      VP, Platform Strategy & Solutions
      Kyle Krueger, VP Platform Strategy and Solutions